“#DemoReelDay” Promotion Rules

Visit the official #DemoReelDay page »

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING THE PRIZE. VOID WHERE PROHIBITED.

1. This Promotion is in no way sponsored, endorsed or administered by, or associated with Facebook or Instagram. Entrant understands that Entrant is providing their information to S is for Studio, Inc. dba ReelCrafter and not to Facebook or Instagram.

2. Promotion Period: The ReelCrafter “#DemoReelDay” Promotion (the “Promotion”) begins at 11:00 AM Central Time (“CT”) on October 1, 2021 and ends at 1:59 AM CT on October 30, 2021 (the “Promotion Period”).

3. Eligibility: The Promotion is open to individuals who are 18 years of age or older as of date of Entry (“Entrants”). Winners of physical prizes must live in an area without postal restrictions that would prevent the shipping of goods. Current ReelCrafter customers are eligible to win.

4. How to Enter: Entrants must enter the Promotion via Instagram.

a. To enter via Instagram, Entrants must post a video or image of a multimedia reel created using a paid or trial ReelCrafter web app account; the post comments must include the hashtag #DemoReelDay, mention @reelcrafter, and mention two additional Instagram profiles ("Friends") (collectively, “Instagram Entry” or “Entry”). The imagery in the post must be any still or video footage of the Entrant's ReelCrafter reel. Entrants must have rights to display any audio, video, or images included on the reel as an example of their work. Entry must be publicly posted on the Entrant's profile until at least 11:59 PM CT on October 30, 2021.

Entrants must have a valid Instagram account and have their privacy settings set to public. If Entrant does not already have an Instagram account, one can be opened for free by visiting www.instagram.com or by downloading the Instagram application from the Apple Store or Google Play.  Entry must comply with Instagram’s Terms of Use and Privacy Policy which Entrants can access at http://instagram.com/about/legal/terms and https://help.instagram.com/155833707900388, respectively.

b. Limit of one (1) Entry per person for the entry method listed in 4a. The maximum number of Entries per account via social channels is one (1). To result in receipt of Entry, the image or video, hashtag, mention of Sponsor's Instagram handle, and mention of two Friends' Instagram handles must be posted together, at the same time. Direct messages, re-grams and shares will not result in Entries into the Promotion. By submitting an Entry during the Promotion Period via Instagram, Entrant acknowledges that Entrant is 18 years of age or older (as of the date of Entry) and Entrant has read and agreed to these Official Rules. Any Entry deemed inappropriate or containing unsuitable material, in Sponsor’s sole discretion will be disqualified. ENTRIES REPRESENT SOLELY THE VIEWS AND OPINIONS OF ENTRANT, NOT THOSE OF SPONSOR. SPONSOR EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY IN CONJUNCTION WITH REVIEWING, MODERATING OR MONITORING ENTRIES. SPONSOR WILL NOT MODIFY ENTRIES IN CONJUNCTION WITH OFFERING THE PROMOTION. Any Entry or portion thereof that is, in the Sponsor’s sole discretion, obscene, profane, lewd, defamatory or violates any proprietary right of any person living or deceased (including but not limited to rights of privacy or publicity or portrayal in a false light) or entity, sexual in nature, is otherwise objectionable, or disparages Sponsor will disqualify the Entry as determined in Sponsor’s sole discretion. Entry must be in keeping with Sponsor’s image and may not be offensive, as determined by Sponsor in its sole discretion.

The information Entrant provides will only be used in connection with this Promotion or in connection with promotional or other activities of the Promotion Entities. Receipt of entries may be acknowledged, but such acknowledgment is not binding upon Sponsor. The re-posting of Entry by Sponsor does not constitute any representation of eligibility or notification of selection of Entry as a winner in the Promotion. Any attempt by any Entrant to obtain more than the stated number of entries by using multiple/different email addresses, identities, registrations and logins, or any other methods will void such entries and that Entrant may be disqualified. All Entries must be submitted by 1:59 AM CT on October 30, 2021 to be eligible for the random Grand Prize drawing. Up to nine (9) additional prizes will be awarded throughout the Promotion Period at the sponsor's discretion. Odds of winning a prize depend upon the total number of eligible entries received during the Promotion Period.

Entry constitutes permission for the Sponsor and its agencies to use Entrant's name, comments and/or likenesses and Entry video for purposes of advertising and trade without further compensation, unless prohibited by law; and, Entrant agrees to confirm such permission in writing at Sponsor’s request without compensation.

5. Winner determination: One (1) Grand Prize winner will be randomly selected from all valid Entries on October 30, 2021 and announced on the Sponsor's Instagram profile before 11:59 PM CT on October 30, 2021. Grand Prize winner will be selected before Second Prize winners and is not eligible to win a Second Prize in addition to the Grand Prize.

Three (3) Second Prizes will be awarded and announced on the Sponsor's Instagram profile before 11:59 PM CT on October 30, 2021. Including One (1) Second Prize for each of the following criteria:
• Second Prize A: Entrant with a valid Entry who refers the most new users to sign up for a ReelCrafter free trial using an official referral link generated from within the ReelCrafter web app during the Promotion Period. New trial users do not need to become paid customers to count toward the referral total. Only current, paid ReelCrafter customers are eligible to join the Sponsor's referral program and share referral links (links can be generated at https://app.reelcrafter.com/artist/account#affiliate).
• Second Prize B: Entrant who demonstrates the most creative use of a Banner photo image within a valid Entry. "Creative use" will be determined by the Sponsor at its sole discretion.
• Second Prize C: Individual who will be randomly selected based on their interaction with the October 29, 2021 post on the Sponsor's Instagram profile requesting people to like the post and mention two Friends in the comments. A valid Entry is not required to win Second Prize C. Date of Instagram post requesting interaction is subject to change.

Up to six (6) Third Prizes winners will be randomly selected from all valid Entries and announced at the Sponsor's sole discretion throughout the Promotion Period. Winners of Third Prizes will still be eligible for the Grand Prize and Second Prizes.

6. Prizes and Approximate Retail Values (“ARV”): One (1) Grand Prize: The Grand Prize winner will receive a 5-year subscription to the ReelCrafter Pro plan, provided by Sponsor. The subscription does not include automatic upgrades to any higher-tiered plans that may be available in the future. Total Grand Prize Value: $995 USD. Three (3) Second Prizes: Second Prize winners will receive a 3-month subscription to the ReelCrafter Pro plan, provided by Sponsor. The subscription does not include automatic upgrades to any higher-tiered plans that may be available in the future. Individual Second Prize Values: $59.85 USD each. Up to six (6) Third Prizes: Third Prize winners will receive their choice of assorted ReelCrafter merchandise, choices include a t-shirt, coffee mug, or laptop sleeve. Individual Third Prize Values: $10.95 - $24.40 USD (+shipping) each.

Prizes are awarded “as is” with no warranty or guarantee, either express or implied by Sponsor. Winners are solely responsible for applicable federal, state and local taxes and all other costs and expenses associated with the prizes not specified herein as being awarded. No transfer, resale, substitution or cash equivalent permitted by winners. Sponsor reserves the right, at its sole discretion, to substitute the prizes with one of comparable or greater value should all or part of the prizes become unavailable for any reason. Promotion Entities shall not have any responsibility or liability whatsoever for any property loss, damage, personal injury, or death, in connection with the prize provided pursuant to the Promotion and/or any person’s participation in the Promotion. Acceptance of a prize constitutes permission for the Sponsor and its agencies to use winners' name, comments and/or likenesses and Entry for purposes of advertising and trade without further compensation, unless prohibited by law; and, winner agrees to confirm such permission in writing at Sponsor’s request without compensation. All applicable federal, state and local laws and regulations apply. No transfer, resale, cash or other substitution of a prize except the Sponsor may substitute a prize in whole or in part for one of comparable or greater value for any reason.

7. Winner Notifications/Verifications: Potential Third Prize winners will be notified by the @reelcrafter Instagram account via a Direct Message throughout the Promotion Period and will be asked to log in to Instagram and then privately provide additional contact information back to the Sponsor including an email address. The potential Grand Prize winner and Second Prize winners will be notified by the @reelcrafter Instagram account via a Direct Message on October 30, 2021 and will be asked to log in to Instagram and then privately provide additional contact information back to the Sponsor including an email address. Potential winners who entered will have forty eight (48) hours from the time the Direct Message is sent to reply. If Potential winners do not send an email to the email address indicated in the Direct Message within forty eight (48) hours, an alternate winner will be selected and notified as set forth herein. Sponsor assumes no responsibility for undeliverable prize notifications; this includes the inability of Sponsor to notify a potential winner because of the configuration of one’s privacy settings on the social channel. Potential Grand Prize and Second Prize winners will be required to create an account on https://app. reelcrafter.com within five (5) days of notification attempt or prize may be forfeited and an alternate winner may be selected. A winning Entry will not be declared until verification of eligibility of the Entrant as well as verification of compliance with these Official Rules. Return of any prize or prize notification as undeliverable may result in disqualification and alternate selection, time permitting (if applicable). Potential winners are subject to verification by Sponsor, and verification of potential winners is final and binding in all matters related to the Promotion. In no event will the Sponsor be obligated to award more than one (1) Grand Prize, three (3) Second Prizes, or six (6) Third Prizes. The Sponsor and its agencies assume no responsibility for any injury or damage to Entrants or to any other person’s computer or web-enabled device relating to or resulting from entering or downloading materials or software in connection with the Promotion.

8. General Rules: By participating in the Promotion, Entrants agree to be bound by these Official Rules and the decisions of the Sponsor which are final and binding on all matters relating to the Promotion. In the event there is a discrepancy or inconsistency between disclosures or other statements contained in any Promotion materials and the terms and conditions of the Official Rules, these Official Rules shall prevail, govern and control. The Sponsor is not responsible for technical, hardware, software or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete (i.e., Entries which do not tag @reelcrafter, Entries that omit the prescribed hashtag, Entries that do not include video or images of a reel created using the ReelCrafter web app), inaccurate, garbled or delayed electronic communications caused by the user or by any of the equipment or programming associated with or utilized in the Promotion or by any human error which may occur in the processing of the entries in the Promotion or for any liability for damage to any computer system or web-enabled device resulting from participation in, accessing or downloading information in connection with the Promotion. In the event of a dispute as to ownership of any Entry, the authorized account holder associated with the Instagram account used to post Entry will be deemed to be the Entrant. Winner may be required to show proof of being the authorized account holder of the account associated with the Entry. Proof of posting content on Instagram does not constitute proof of delivery or receipt of such information. Sponsor (as identified in these Official Rules) is not responsible for the failure of any Entry, login, or Instagram comment to be received or recorded by Sponsor on account of technical problems or congestion on the internet or at any website. The Sponsor reserves the right at its sole discretion to disqualify any individual that tampers or attempts to tamper with the Entry process or the operation of the Promotion; violates the Official Rules; or acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Any attempt by any person to deliberately undermine the legitimate operation of the Promotion may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. If, for any reason, the Promotion is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Promotion, then the Sponsor reserves the right at its sole discretion, to cancel, modify or suspend the Promotion and select the winners from among all eligible Entries timely received (or recorded, as applicable) prior to Sponsor’s action and/or to determine up to ten (10) winners from among all eligible Entries received (or recorded, as applicable) prior to Sponsor’s action. By participating in the Promotion and/or accepting prize, the Entrant agrees to hold Sponsor, Facebook, and Instagram (“Released Parties”), harmless against any and all claims and liability arising out of use or misuse of prize(s) or participation in the Promotion and the Releasees will have no liability whatsoever for, and will be held harmless by Entrant for any liability for any bodily injury, loss, cost or damages of any kind to persons, including death and property damages sustained, due in whole or in part, directly or indirectly, from Entry creation, the acceptance, possession, use or misuse of the prize or participation in the Promotion or participation in any Promotion or related activity. By participating in the Promotion, Entrant hereby represent and warrant that Entrant have read these Official Rules and are fully familiar with its contents.

9. Sponsor: The Sponsor of this Promotion is S is for Studio, Inc. dba ReelCrafter, 20 W. Kinzie Street
17th Floor, Chicago, IL 60654